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How to Avoid Common Mistakes When Registering as a Seller Online

Online selling is as competitive as it is profitable for you as a retailer especially if you want to create a global presence and export from India. Therefore, while choosing the right eCommerce platform is important, it is also important to have proper preparations when registering as a seller online. 

Here we talk about some common mistakes that you could make when registering as a seller online, so you know the thing to avoid and carve a niche for yourself among your target customers. 

What is a Seller Registration Portal?

To get started with your online reselling business or to flag off your export from India plans, you need to register yourself at an eCommerce platform like eBay. Such websites have a seller registration portal where you need to fill in details.

Let’s look into eBay India eCommerce seller registration portal to give you a glimpse of the essential documents you must have. 

Submission of Basic Details

You must submit basic details to get started with the process to register as a seller. Typically an eCommerce platform like eBay India eCommerce will pop up a form where you need to fill information like:

  • Mobile number
  • Email ID
  • Contact person name
  • Nature of business
  • Product category
  • Number of products you have to sell

Documents for Export from India

If you want to export from India through an eCommerce site like eBay India, you will need the following documents

  • PAN (Permanent Account Number)
  • GSTIN (Goods and Services Tax Identification Number)
  • IEC (Import-Export Code)

These documents are important, as it verifies your business and ensures compliance with export regulations.

Documents for Payoneer Account: 

During the registration process, you may be prompted to create a Payoneer account for receiving payments, for which you will need to provide the following documents:

  • Proof of Identity
  • Proof of Address.

Common Mistakes to Avoid During Seller Registration

Lack of Research and Planning: 

Failing to understand the market, target audience, and competition can lead to poor decision-making and ineffective strategies. It is crucial to invest time in market research, identify your target audience, analyze competitors, and understand legal obligations and taxation requirements.

Inaccurate or Incomplete Documentation: 

You must ensure that you have all the necessary documents ready and provide accurate information. Common documents required for registration include business licenses, tax identification numbers, and legal permits. Double-checking the accuracy and completeness of the provided information is vital to avoid potential issues.

Choosing the Wrong Platform: 

Each platform has a fees structure, features, and target audience. Failing to research and assess these factors can result in limited visibility, an inappropriate target audience, or higher costs. Therefore, you must evaluate different platforms and choose the one that aligns with your business goals and target market.

Tips to Avoid Common Mistakes as Seller Online 

Here are a few tips to avoid the mistakes to successfully register yourself as an online seller.

  1. Conduct Thorough Research
  2. Prepare Accurate Documentation 
  3. Evaluate Platforms Carefully
  4. Optimize Product Listings
  5. Embrace Customer Feedback 
  6. Develop a Marketing Strategy to promote your products and reach a wider audience.
  7.  Utilize social media, online advertising, and content marketing to increase brand visibility and drive sales.
  8. Stay Updated with Regulations to avoid potential penalties and legal issues


If you want to position yourself as an online seller and export from India, you must avoid the mistakes discussed in the article. You can create a seller account at popular eCommerce sites like eBay India with just a click of a button. However, with proper research, accurate documentation, platform selection, compelling product listings, active customer engagement, and effective marketing strategies you can create a thriving online selling journey. 

Ahsan Khan
Ahsan Khan
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